La Roja sigue en picada a nivel económico y pierde a su auspiciador más antiguo

I came across an interesting article titled “La Roja sigue en picada a nivel económico y pierde a su auspiciador más antiguo”. The article discusses the financial struggles that La Roja, the Chilean national soccer team, is currently facing, and how it has lost its oldest sponsor.

According to the article, La Roja has been experiencing an economic slump for some time now. They were already struggling due to the pandemic, which affected the sports industry globally, resulting in a loss of revenue. This time, to add to their worries, the team lost its most prominent sponsor, Coca-Cola, who has been supporting them for over a decade. The loss of the sponsorship deal is a significant blow to the team as it was worth almost $5 million per year.

This unfortunate turn of events for La Roja has led to various speculations about its future financial stability. Some experts predict that the team will have to rely on government funding to continue operations and maintain their current ranking in international soccer.

It is not uncommon for sports teams to face financial challenges, and La Roja’s situation serves as a reminder that even successful teams can struggle. It also highlights how critical sponsorships are for sports organizations, as they provide a significant portion of the funding needed to run the team.

In conclusion, the article sheds light on the financial turmoil facing La Roja and emphasizes the importance of sponsorships in the world of sports. It also shows how the pandemic has affected the sporting industry globally, and the long-term effects are yet to unravel.